Amazon Shopping

User Online Activities

Information about how users interact with a website or application, such as browsing history, search queries, and usage patterns.

Financial

Encompasses payment information, transaction history, credit card details, and financial account details.

Computer Information

IP address, browser type and version, operating system, and device identifiers.

Cookies and Tracking Elements

Information collected through cookies, web beacons, and other tracking technologies used to track user behavior and preferences online.

Contact Information

Phone numbers, email addresses, and other contact points.

Purchase and Order History

Specific financial information detailing items bought or services contracted.

Location

GPS data, IP address-based location, and other geolocation data.

Personal Identifier

Data that can be used to identify an individual, such as name, email address, phone number, and government-issued IDs.

Legal Compliance

Organizations may need to collect data to comply with legal obligations, such as maintaining records for regulatory purposes or responding to legal requests.

Transaction Processing

Personal and payment information is often collected to process transactions and manage billing for services or products.

Analytics and Improvement

Data is used to analyze how users interact with a service or product. This helps in improving user experience, addressing issues, and making informed business decisions.

Personalization

To enhance user experience, data might be collected to personalize content, recommendations, and features based on individual preferences and behaviors.

Service Provision

Data is often collected to provide and improve the services or products that users have requested. This could involve using personal data for account creation, service delivery, or customer support.

Security and Fraud Prevention

Information might be collected to protect against and detect fraud, unauthorized activities, and other security threats.

Communication

Organizations often collect contact information to communicate with users, such as sending transactional emails, updates, newsletters, or responding to inquiries.

Marketing and Advertising

With user consent, data may be used for marketing purposes, such as targeting advertisements or promotions to users who might find them relevant.

User Profile

Information users provide to create a profile, which might include a username, bio, preferences, etc.

Demographic

Data such as age, gender, ethnicity, and possibly education level or employment status.

Secure User Authentication

Accounts are protected by measures such as strong passwords, two-factor authentication or secure session handling.

Secure Data Transfer

Data is protected while it moves between devices and servers, typically over encrypted connections.

Secure Data Storage

Personal data is kept in protected systems, such as secured data centers or encrypted databases.

Business Changes

Changes to the organization itself, such as a merger, acquisition or sale of assets, that may affect how data is handled.

Update in Privacy Policy Document

The revised policy is published, usually with a new "last updated" date, and users are expected to check it themselves.

Legal Obligation

Processing is needed to comply with a law the organization is subject to.

Addresses data from children

Whether the policy specifically covers how data from children and minors is handled.

Yes

Collects data from children

Whether the policy says the service collects personal data from children.

Yes

Minimum age

The age below which the policy says personal data is not collected.

13 years

Age for consent

The age the policy gives for obtaining consent to process a child's data.

18 years